Instagram’s short-form video feature Reels is far behind its biggest rival, TikTok. Internal research reviewed by The Wall Street Journal shows Reels is struggling to get people to watch and create content for the platform.
It's Just Technology
It's Just Technology
Instagram’s short-form video feature Reels is far behind its biggest rival, TikTok. Internal research reviewed by The Wall Street Journal shows Reels is struggling to get people to watch and create content for the platform.